Custom Fragrances: The Blend Trend


My go-to perfume is Gaye Straza’s Kai oil (at Barneys New York for $48), but otherwise, I’ve never been able to find a gardenia blend that wasn’t sickly sweet or too musky. Well, when you can’t find what you’re looking for, you make it! At Le Labo, I was able to get a personalized fragrance that was the perfect balance of sweet and citrusy. And it’s just one of many perfume customization companies out there now. Check out other personalized fragrances below; there’s one for every budget!

Aftelier Perfumes: Not only does Mandy Aftel hand-blend custom fragrances (starting at $1,600), either in-store or remotely, but she also offers a three-day course ($1,425) at her Berkeley studio for those interested in learning what goes into being a perfumer.

YOSH: San Francisco-based Yosh Han takes a full body approach. She’ll read your energy before suggesting essential oils to best fit your needs!

Persephenie: L.A. aromatherapist Persephenie Le’a crafts everything from smelling salts (bet that’s not part of your everyday routine!) to lip balm to your own personalized perfume. At Persephenie for $375.

The Blend Custom Fragrance Blending Kit: Okay, so this isn’t a perfumer in the same sense as the others are, but the price can’t be beat – and it lets you have all the fun by yourself! Think of it as an at-home apothecary. At Sephora for $150.

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