Half a decade is a pretty long time, and I can’t say I remember anything momentous happening in 2013. I certainly don’t remember Contemporary powerhouse Mansur Gavriel stomping onto the fashion scene with their super-popular bucket bag.
In business terms, half a decade for a brand to build that kind of consumer interest – both among normal humans and celebrities – is a relatively short amount of time. Since the birth of their success story, MG have branched out to dizzying bag options. Totes, backpacks, crossbody, travel, mens bags, you name it – none breaking the low four-figure threshold.
I don’t actually think they’re doing contemporary luxury the best, though. They were just among the first cattle to herd through the Instagram pen. By that, I mean MG saw an opportunity to harness its finite resources into creating a perfectly curated grid that enhanced the brand’s storytelling and spotlight its leathers made in Italy.
If you look at countless images of its black leather bags worn by celebrities, you’ll eventually spot some unattractive scuff marks. I would be lying if I said it didn’t give me a nervous eye twitch, but in saying that, it’s not a total deal breaker. In a way, it almost gives you permission to be heavy-handed. If you get it scratched, so have many others before you, so no big deal.
Overall, it’s a very minor negative and I’m still singing an ode to MG for creating a bounty of beautiful options for luxury-minded Millennials.
Here’s what I’m eyeing from the brand, that’s not as famous.
Mansur Gavriel Two Handle Tote Bag (available for $745)
Mansur Gavriel Double Zip Crossbody Bag (available for $495)
Mansur Gavriel Floral-Embellished Oval Clutch Bag (available for $395)
Mansur Gavriel Metropolitan Bag (available for $945)
Mansur Gavriel Large Vegetable-Tanned Leather Bag (available for $585)